VoiceLogic: Lead Generation Marketing

Top 5 Benefits of Automating your Surveys for Customer Feedback

Smiling woman with blonde hair and glasses talking on her phone while looking at her laptop in a home office.

Companies throughout the world are trying to receive feedback on their staff’s customer service towards customers. With thousands of employees in different locations throughout the world, the monitoring of the conversations has become a struggle. One of the ways, our team at Voicelogic has been assisting corporations throughout the United States and Canada is by […]


Four Steps to Writing a Cold Calling Script with a High Return Value

Laughing customer service agent with curly hair wearing a headset at her desk in a bright office.

Cold calling is defined as the solicitation of business from potential customers, or prospects, who have had no prior contact with the salesperson conducting the call. This simply means reaching out to prospects who you have not dealt with in the past in order to provide them with information about your business. Cold calling is […]


A Beginners Guide to a Marketing Plan Template

Five smiling call centre agents of different ages wearing headsets, standing together in a bright modern office.

A marketing plan template, or a marketing strategy, is a pre-planned and often written and presented piece of document that marks the beginning of the journey for any new product, brand, or service. It serves as a roadmap for a business to ensure the success of their product, by maintaining a steady fan-following. The most […]


Everything you need to know about Building a Phone list for Marketing

Hand lifting the handset of a black office desk phone with a numeric keypad.

When you’re using your phone marketing campaign for lead generation, the list that you are calling is one of the most crucial components. Simply put: If you’re calling the wrong people, you’re setting yourself up to fail. Since accurate phone marketing targeting plays such a huge role in the success of your campaign, we strongly […]


3 Steps for Implementing Successful B2B Demand Generation Strategies using Events

Person typing on a laptop while holding a smartphone, with notification cards for alerts, messages, new contacts and email floating above the phone.

What is Demand Generation? Simply put, demand generation or demand generation strategies are sales and marketing policies planned and implemented by companies in order to increase awareness and excitement about their products and services among their customers. Successful demand generation strategies hold the potential of reaching to and creating new markets for your products, while simultaneously […]


Email Broadcasting: Top 3 Tips for a Successful B2B and B2C Email Marketing Campaign

Closeup of someone looking at their phone where it shows multiple email notifications along with an email view of email in the back

It is no secret that while telemarketing is an extremely successful and one-on-one kind of marketing strategy, email marketing allows a business to promote their products and services in a more detailed manner to interested parties. Pulling off a successful email campaign is a highly challenging task, however, as most people tend to discard seemingly […]


Top 6 Mistakes to Avoid when choosing a Call Center

Customer satisfaction scale from 1 to 5 stars, with coloured bars and emoji faces from sad to happy, over a person using a laptop.

Here at VoiceLogic, we want to ensure that you have a successful campaign. If you do decide to look at other providers for your call center needs, as opposed to us, be prepared. Here is a list of top 6 mistakes to avoid when choosing a call center: 1) Beware of 100% pay for performance […]


Auto Dialer: The Secret to Boosting Your Call Center’s Productivity!

Customer service agent adjusting her headset microphone while looking at charts on her laptop.

Auto dialer —or automatic dialer— refers to one of the most efficient methods of outbound calling for a call center. An auto dialer is computer hardware, that is driven by software, to automatically dial a list of telephone numbers stored inside an electronic file. The requisite electronic file can be a spreadsheet, a text file or […]


Lead Generation Marketing: Top 5 Reasons to Choose VoiceLogic for Your Lead Generation Strategies!

Smiling man with glasses and a headset sitting in a row with colleagues who also wear headsets in a call centre.

What is Lead Generation Marketing? Lead Generation Marketing is the process of attracting interest for your company’s products and services, in order to cultivate an audience for your products sales. In the recent years, lead generation has been going through significant changes with the upsurge of new online and social techniques, and companies need to invest […]


The Ultimate Guide to Follow-Up on Leads for Trade Shows

Smiling woman with blonde hair and glasses talking on her phone while looking at her laptop in a home office.

Having someone representing your company and product at a trade show is a great way to network with the right people and increase your sales. But it is extremely important to convert conversations you have at these events into potential leads through a prompt implementation of follow-up strategies. A study shows that almost 73% of […]


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